Findable is a New Zealand wayfinding specialist working in Auckland, Wellington, Christchurch and Dunedin. It grew out of a signage supplier and contractor, and took the new name as it moved into wayfinding. It pitches to the operators of stations, airports, ferry terminals and campuses, where people move between walking and transport, and to their architects.
The new name needed a brand before a website could carry it. The brief, in May 2026, asked for a logo, a wordmark, a tagline and guidelines, with the branding aimed at architects.